We are named after the confluence of the Holston and French Broad Rivers on the eastern edge of the City of Knoxville which flow from the Southern Appalachian mountains and combine to form the third river, the Tennessee River. Like the rivers for which we are named, Three Rivers Market nourishes our immediate community, our bioregion of the Southern Appalachians, and our region.

Help to nourish our community and environment by participating in green practices. One way you can help us in this effort is to reduce bag usage and reduce pollution!

Our Three Rivers Rescue Program helps to remind our shoppers to bring their own shopping bags and reduce disposable bag usage. Remember, you can participate by bringing your own bag, carrying your items, or using a recycled box.

Next time you shop, ask your cashier for a Three Rivers Rescue punch card for a chance to earn a $50 gift card from Three Rivers Market.